Saving Grace Events

Established in 2017, Saving Grace Events are a full-service events management agency, based in Knutsford. Saving Grace Events provide clients with design, ideas, planning, and delivery of dynamic and incredible events and experiences. Having worked with the likes of Five Guys, they pride themselves on being specialists within corporate sectors, charity markets, and private client events.

Client

Objectives.

  • To champion what makes Saving Grace Events a cut above the rest, inviting potential clients to engage and interact.
  • To drive awareness and online exposure of the brand.
  • To promote the full range of services to both corporate & private audiences.
  • To engage with potential clients and key influencers within the industry.
  • To generate online enquiries via the website and social media.
  • To add credibility and value to the brand with consistency.
  • To tell the brand story and stand out against competitors.

Strategic

approach.

Starting with a social media audit, we assessed the strengths and improvement points of Saving Grace Events’ current social media presence. We then pinpointed content ideas, themes, and key messaging ideas, which we used to create a social media strategy for each social media platform (Instagram, LinkedIn and Facebook). Over the course of a year, we delivered on-brand social media content, driving website clicks and generating awareness of Saving Grace Events. This also included creating monthly blogs, attending events to generate content, devising a PR strategy, and assisting with the creation of a website rebrand.

Summary

of activity.

  • Created a social media strategy and carried out competitor research.
  • Created a bi-weekly post schedule.
  • Sourced social media assets, including graphics and testimonials.
  • Created and shared Instagram stories, utilising awareness days.
  • Experimented with different content styles.
  • Engaged with relevant tags, mentions and DMs.
  • Interacted with the local Knutsford community on socials.
  • Created Instagram reels.
  • Created monthly blog pieces.
  • Trialled Google and LinkedIn ads.
  • Delivered a monthly report and attended bi-weekly meetings.
  • Created a PR strategy.
  • Assisted with the creation of a new website refresh.

Our Results

We built a strong relationship with the client and strengthened their social media presence, with consistent, on brand content. Over the course of a year, we grew Saving Grace Events’ social media analytics and helped to generate enquiries. We continue to have a great relationship with this client.