We’re thrilled to announce that Tempt has been chosen as the official partner by leading further education and apprenticeships provider, The Juice Academy, as they launch the UK’s very first specialist Hospitality Marketing Apprenticeship.
As programme partner, Tempt will be bringing our wealth of industry experience directly to the apprentices, helping to shape the next generation of marketing talent within this vibrant sector.
Tempt MD, Beccy, will be delivering workshops for apprentices across the ten programme units, covering topics such as campaign planning, campaign measurement, content, and digital tactics.
The hospitality industry is a powerhouse, employing over 3.5 million people and contributing significantly to the UK economy. However, it’s also faced significant challenges in recent times. Rising costs and other economic pressures have highlighted the need for businesses to be resilient and adaptable.
This apprenticeship offers a fantastic opportunity for businesses in the sector to:
- Upskill existing staff: Empower your current team to boost your marketing functions and drive better results.
- Attract emerging talent: Bring fresh perspectives and innovative ideas into your marketing teams.
- Develop in-house expertise: Build a cost-effective and knowledgeable marketing capability within your organisation.
- Shape the future of hospitality marketing: Invest in the next generation of skilled professionals.
As Beccy says: “Hospitality marketing is such a creative, exciting, and ever-evolving space to be in. I’m delighted to support the next generation of hospitality marketers through this specialist training, sharing my experiences working with a diverse range of industry brands.”
The comprehensive programme will cover a wide range of essential marketing skills, including:
- Developing and creating engaging content for multiple channels.
- Technical marketing skills such as SEO, PPC, and email marketing.
- Crucially, developing skills to measure the impact of multi-channel campaigns and demonstrate a clear return on investment.
- Gaining valuable experiential knowledge unique to the hospitality industry.
This blend of practical skills and industry-specific knowledge will ensure that graduates of this apprenticeship are highly sought-after and ready to make a real impact.
The initial spring cohort has already seen significant interest, with places almost full. However, the next enrolment opens in June.
If you’re an individual looking to kickstart a dynamic career in hospitality marketing, or a business eager to invest in your team’s future, we encourage you to get in touch with The Juice Academy via their website to learn more.
We at Tempt are incredibly proud to be a part of this initiative and look forward to supporting the growth and success of future hospitality marketing stars!
