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As a Manchester Marketing & PR agency, we’re always keen to create local connections. That’s why we’re excited to be celebrating our newly formed partnership with Unity Radio’s New Talent Academy!

With a 20-year history and 30,000 weekly listeners, Unity Radio broadcasts dance and urban music on 92.8FM, DAB, and online. Based in HOST at Media City, Unity Radio’s New Talent Academy provides NCFE-accredited courses in TV & Film, Radio Production, and Music Production for school leavers and young people in Greater Manchester.

Since launching in 2021, New Talent Academy offers ‘real life learning’ experiences and has seen previous students progress into roles such as presenting for Unity Radio and BBC Radio One.

We have been increasing awareness, recognition, and interest in New Talent Academy. This includes brand strategy, PR, a social media audit, social media recommendations, and digital marketing in order to generate coverage, share success stories, and facilitate new sponsorship opportunities.

We will also be shouting about Unity Radio’s ‘Presenting Under Pressure’ corporate teambuilding workshops. This gives companies the chance to present their own show live on air, and we recently took part ourselves!

We’re delighted to be involved in this rewarding, community-led project that supports the next generation of talent in Manchester! New Talent Academy is an amazing asset to the community, driving social value and giving learners the chance to get hands-on broadcast experience with industry professionals.

Lee Dinsdale, Director of Unity Radio and New Talent Academy, says “Last year, New Talent Academy supported 87 learners – 10 going into further education, 25 taking on volunteering roles and 19 going into employment within the creative, media and digital sector. This year, we plan to build drastically on these figures, making a real impact in the community. We chose to work with Tempt because of their passion, creativity, and strategic approach, we’re thrilled to be working with the agency as they support us on the journey ahead.”

We can’t wait to continue working with the team!

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